• OEMOEM
  • PanelPanel
  • CarrierCarrier
  • 08.50
  • Chairman’s Welcome and Speed Networking

  • A chance to get to know your peers before the start of the conference and help set a relaxed and informal atmosphere!
  • Jeffrey Belk, Principal, ICT168 Capital
  • Topic
  • Day One Opening Keynotes - Challenges Facing the US Handsets Market

  • 09.00
  • Effective Carrier Business Models for Getting the Device in the Hands of your Customers

    Anthony Lewis, Vice President, Open Development, Verizon
    • Should subsidies last forever? Options for phasing out discounts while retaining customers and revenues
    • What will a mobile WiMAX handset look like? How soon will cellular devices incorporate WiMAX?
  • 09.25
  • Moving Away From Handset Subsidies And Evealuationg New Market Models: Do Subsidies Make Any Sense For WiMAX?

    Jared Peterson , Director, WiMAX Product Marketing, Sprint
    • Why operating systems matter: yesterday, today, and tomorrow
    • The hard, hard laws of fragmentation and integration
    • Opportunities and challenges with open source operating systems
    • Royalty-free operating systems and free lunches
    • Predicting the mobile OS landscape of 2018
  • 09.50
  • The Future of Mobile Operating Systems

    David Wood ,Executive Vice President, Research, Symbian
    • Why operating systems matter: yesterday, today, and tomorrow
    • The hard, hard laws of fragmentation and integration
    • Opportunities and challenges with open source operating systems
    • Royalty-free operating systems and free lunches
    • Predicting the mobile OS landscape of 2018
  • 10.15
  • Intel Presentation

    Pankaj Kedia , Director Global Ecosystems Ultra Mobility Group, Intel Corporation
  • 10.40
  • Networking Coffee Break

  • 11.20
  • Beyond Voice – The New Value Chain

    Sam Ramdenbourg, Director of Product Planning, Research, Samsung
    • OEM perspective on the changing role in future ecosystems
    • Future handset requirements as we move from Moore’s Law and Metcalf’s Law to Reed’s law of social externality
    • The need for rich user experience
    • Innovation trends in hardware, platform, applications, ecosystem, and industry structure/dynamics
  • 11.45
  • Why is Software Flexibility so Vital to the Development of Forthcoming Handset Devices?

    Asokan Thiyagarajan, Technology Evangelist, Motorola
    • Fulfilling consumer expectations on software flexibility and compatibility
    • Ensuring adaptation post manufacture
    • Why is software flexibility particularly important to mass market phones?
    • Industry Benefits: Reducing Time to Market
    • Developer Benefits: The importance of tool familiarization
  • Topic
  • Web 2.0 and the New Handset

  • 12.10
  • Handsets and Web 2.0: Should Handsets Be More Directly Integrated To Web Services?

    Asha Vellaikal , Director, Orange
    • How important is it for handsets to come with deeper integration to key web services?
    • Expectations of consumers
    • Which handset features should feature stronger ties to online services?
    • What are the typical business models in such scenarios?
    • What Web2.0 will mean for Operators & Manufacturers
  • 12.35
  • Mobile 2.0. A Better Way to Make Mobile Applications

    Quentin Miller , Software Architect, Microsoft Corporation
    • Why is it so hard to make money developing mobile applications?
    • What is mobile 2.0?
    • Web 2.0 as a cross-platform runtime environment
    • Next steps in mobile 2.0
  • 13.00
  • Networking Lunch

  • 14.00
  • Bringing a Consistent Web 2.0 Experience to Mobile

  • Tim Haysom , Chief Marketing Officer, Open Mobile Terminal Platform (OMTP)
    • Risks of fragmentation in the mobile web 2.0
    • Importance of mobile capabilities in providing great services
    • Protecting the customer from malicious web services
    • The OMTP BONDI initiative – latest developments
  • 14.25
  • What Can LTE Add to the User Experience in North America?

  • Arun Bhikshesvaran, Vice President Strategy & CTO North America,, Ericsson Inc
    • What are the key building blocks to enable compelling services for people and enterprises?
    • What role will LTE play in North America in delivering such services?
    • What do OEMs need to participate in the LTE ecosystem?
  • 14.50
  • Panel Discussion
    Finding the Balance Between Using Several Innovative, Ground-Breaking Applications and Avoiding User Confusion

  • Erick Eidus ,Chief Executive Officer, Mobileidus,
  • Dr. Jinsung Choi, Vice President and Head of Mobile Communication Technology Research Lab, LG Electronics
  • Jack Powalka, Head of Retention and Customer Loyalty,, Meteor Mobile Communications LTD
  • Scott Weiss, Executive Director, Human Factors Europe LTD
  • Asha Vellaikal, Research Manager,Orange
  • Oliver Gunasekara, Vice President, Mobile Business,, W&W Communications
    • Ensuring your multi-apps can co-exist
    • What applications work best with each other
    • Understanding what is truly important to the handset
    • Working with an open platform to allow effective synchronization with third party applications
  • 15.30
  • Networking Afternoon Tea

  • 16.00
  • Purposeful Handset Evolution: What Do We Need Rather Than Want?

  • Ola Larsen , Vice President, Marketing, The Astonishing Tribe
    • Effectively differentiating between what just looks nice and what is useful
    • How will 3D improve the user experience
    • Examining current handset evolution and the benefits they will bring
  • 16.25
  • China’s Handset Market and What it Means for the US

  • Ted Dean , President and Managing Director, BDA
    • Key trends in China’s handset market
    • Comparisons between the US and China
    • A global marketplace: China’s impact, lessons learnt and why it matters for both the US market and US focused companies
  • 16.50
  • Ban Open Source! What About Everyone Else?

  • Marc Davis ,Chief Scientist, Yahoo!
  • Philippe Silberzahn , Chief Executive Officer and Co-Founder, Digital Airways
  • Fabrizio Capobianco , Chief Executive Officer, Funambol
  • Asokan Thiyagarajan , Technology Evangelist, Motorola
    • How important is Open Source to the modern day handsets industry?
    • What are the consequences of the rise of Android and LiMo to the industry as a whole?
    • Can Open and Proprietary work together?
    • Should the consumer care if it’s open or closed?
  • 17.30
  • Close of Conference Followed By Handsets Forum USA Drinks Reception

    All participants at Handsets USA will be invited to join a cocktail drinks reception at the end of Day 1. This opportunity will give you the chance to discuss the topics of the day in a more informal environment with other speakers, sponsors and delegates